Zenith Advisory Inc.

Young families

Two incomes, a mortgage, kids. Where does the planning start?

You're not short of advice. You're short of someone who'll look at the whole picture and tell you what to do first. That's the call.

Book a free 30-minute call See how we help

In short: Zenith Advisory builds financial plans for young families in Saskatoon and across Canada: which accounts to fund and in what order, how to pay less tax as a household, how to make sure the family is protected if an income stopped, and how to save for the children without stalling your own retirement. There is no fee for the plan.

Sound familiar?

If any of this is you, you're in the right place

You both earn, and it still feels like nothing is building

The mortgage, daycare and groceries take it all. A plan shows where the next $300 a month does the most good, and makes it automatic.

You have coverage through work and no idea if it's enough

Group plans often cover one or two times salary. For a family with a mortgage, that can run out in under three years.

You want to save for the kids but your own retirement isn't sorted

Both matter. The order and the accounts decide whether you can do both, and a plan tells you how.

What we do about it

One household, one plan

  1. Start with the whole picture. Both incomes, the mortgage, the accounts you already have, the coverage through work, what you send to family. Everything on one page.
  2. Decide the order. Emergency fund, employer match, RESP for the grant, TFSA or RRSP depending on your incomes. Then automate it.
  3. Make sure the plan survives. If one income stopped, would the plan hold? We check, and close the gap with the minimum coverage that does the job.
  4. Review it every year. New baby, new house, new job. The plan moves with you.

What it costs

The plan costs you nothing

You will not receive a bill for the call, the written plan or the yearly reviews. When we put your plan into action, we're compensated by the financial institution it's placed with. We explain exactly how that works before you decide anything, and there is no obligation after the call. Full details here.

Who you'll work with

Planners who've sat where you sit

Most of our advisors built their careers after arriving in Canada. We know what it's like to earn well and have no idea how the system works here. Meet the team →

Common questions

Questions people ask us

How much life insurance do I actually need?

A common starting point is 10 to 15 times your annual income, but the real number comes from adding up what your family would need: the mortgage and debts, income to replace for the years your children are dependent, education costs, and final expenses, minus what you already have in savings and group coverage. Zenith Advisory works this out with you at no cost.

Is the life insurance from my employer enough?

Usually not on its own. Group plans typically pay one or two times your salary, end when you leave the job, and can't be increased. Most families with a mortgage and children need more, and need it to follow them between jobs.

What's the difference between disability insurance and critical illness insurance?

Disability insurance replaces part of your monthly income if you can't work because of illness or injury. Critical illness insurance pays a one-time lump sum if you're diagnosed with a covered condition such as cancer, heart attack or stroke, whether or not you can still work. Many families hold both.

Can I get life insurance if I'm new to Canada?

Yes. Permanent residents can apply right away. Many insurers also accept work-permit holders, often after a short period in Canada. Rules differ between companies, which is one reason to compare several.

Does it cost anything to find out what I need?

No. The review and the comparison are free. If you decide to put coverage in place, the insurer pays us; you never receive a bill from Zenith Advisory.

Get started

Your next step is a 30-minute conversation

  1. Book your free call. 30 minutes, no prep, no obligation.
  2. Get your written plan. Where you are, where you're going, and exactly what to do, in one document you can read.
  3. Put it to work. We implement it with you and review it every year.

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